Marketing Challenge for Industrial Companies
-15%
portes grátis
Marketing Challenge for Industrial Companies
Advanced Concepts and Practices
Saavedra, Claudio A.
Springer International Publishing AG
05/2018
423
Mole
Inglês
9783319808499
15 a 20 dias
6788
Descrição não disponível.
Chapter 1 The Fight Against Corporate Autism In Industrial Companies.- Chapter 2 Misinterpreting Customer Orientation.- Chapter 3 A Conceptual Framework For Understanding Technical Products.- Chapter 4 Exploring Industrial Markets.- Chapter 5 Industrial Market Segmentation.- Chapter 6 Industrial Product Design And Development.- Chapter 7 Organizing An Industrial Company's Marketing And Sales Department.- Chapter 8 The Industrial Sales Force.- Chapter 9 The Distribution Of Technical Products.- Chapter 10 Industrial Branding.- Chapter 11 Pricing Technical Products.- Chapter 12 Introducing New Technical Products Into The Market.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
industrial marketing;B2B marketing;industrial sales;technical product marketing;technical product development;market launching;application segmentation;discovery team;B2B branding;industrial distribution
Chapter 1 The Fight Against Corporate Autism In Industrial Companies.- Chapter 2 Misinterpreting Customer Orientation.- Chapter 3 A Conceptual Framework For Understanding Technical Products.- Chapter 4 Exploring Industrial Markets.- Chapter 5 Industrial Market Segmentation.- Chapter 6 Industrial Product Design And Development.- Chapter 7 Organizing An Industrial Company's Marketing And Sales Department.- Chapter 8 The Industrial Sales Force.- Chapter 9 The Distribution Of Technical Products.- Chapter 10 Industrial Branding.- Chapter 11 Pricing Technical Products.- Chapter 12 Introducing New Technical Products Into The Market.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
