Managing Media and Digital Organizations
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portes grátis
Managing Media and Digital Organizations
Noam, Eli M.
Springer International Publishing AG
02/2019
687
Dura
Inglês
9783319712871
15 a 20 dias
2035
Descrição não disponível.
1. Introduction
2. The Information Environment
3. Production Management in Media and Information
4. Technology Management in Media and Information Firms
5. Human Resource Management for Media and Information Firms
6. Financing Media, Information, and Communication
7. Intellectual Asset Management
8. Managing Law and Regulation
9. Demand and Market Analysis for Media and Technology
10. Marketing of Media and Information
11. Pricing of Media and Information
12. Distribution of Media and Information
13. Accounting in Media and Information Firms
14. Strategy Planning in Media and Information Firms
15. Concluding Observations
2. The Information Environment
3. Production Management in Media and Information
4. Technology Management in Media and Information Firms
5. Human Resource Management for Media and Information Firms
6. Financing Media, Information, and Communication
7. Intellectual Asset Management
8. Managing Law and Regulation
9. Demand and Market Analysis for Media and Technology
10. Marketing of Media and Information
11. Pricing of Media and Information
12. Distribution of Media and Information
13. Accounting in Media and Information Firms
14. Strategy Planning in Media and Information Firms
15. Concluding Observations
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
media management;information management;media studies;management;media business;media economics;media finance;information technology;MBA
1. Introduction
2. The Information Environment
3. Production Management in Media and Information
4. Technology Management in Media and Information Firms
5. Human Resource Management for Media and Information Firms
6. Financing Media, Information, and Communication
7. Intellectual Asset Management
8. Managing Law and Regulation
9. Demand and Market Analysis for Media and Technology
10. Marketing of Media and Information
11. Pricing of Media and Information
12. Distribution of Media and Information
13. Accounting in Media and Information Firms
14. Strategy Planning in Media and Information Firms
15. Concluding Observations
2. The Information Environment
3. Production Management in Media and Information
4. Technology Management in Media and Information Firms
5. Human Resource Management for Media and Information Firms
6. Financing Media, Information, and Communication
7. Intellectual Asset Management
8. Managing Law and Regulation
9. Demand and Market Analysis for Media and Technology
10. Marketing of Media and Information
11. Pricing of Media and Information
12. Distribution of Media and Information
13. Accounting in Media and Information Firms
14. Strategy Planning in Media and Information Firms
15. Concluding Observations
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
