Lead Market India
-15%
portes grátis
Lead Market India
Key Elements and Corporate Perspectives for Frugal Innovations
Herstatt, Cornelius; Tiwari, Rajnish
Springer International Publishing AG
07/2018
254
Mole
Inglês
9783319835099
15 a 20 dias
454
Descrição não disponível.
Chapter 1 India's Emergence as a Lead Market for Frugal Innovations: An Introduction to the Theme and to the Contributed Volume.- Chapter 2 Frugal Innovation: An Assessment of Scholarly Discourse, Trends and Potential Societal Implications.- Chapter 3 Frugality in Indian Context: What Makes India a Lead Market for Affordable Excellence?.- Chapter 4 Emerging Patterns of Grassroots Innovations: Results of a Conceptual Study Based on Selected Cases from India.- Chapter 5 Consumer Innovation in the poor versus rich world - Some Differences and Similarities.- Chapter 6 Lessons from low-cost healthcare innovations for the Base-of the Pyramid markets: How incumbents can systematically create disruptive innovations.- Chapter 7 Developing Frugal Innovations with Inventive Analogies: Preliminary Evidence from Innovations in India.- Chapter 8 Made in India for the World: An Empirical Investigation into Novelty and Nature of Innovations.- Chapter 9 India's Electronic Voting Machines: Social Construction of a Controversy Surrounding a Frugal Innovation.- Chapter 10 Renewable Energy in India: Policies, Trends and Foreign Direct Investments in Research and Development.- Chapter 11 Commercial Vehicle Industry in India: An Investigation of the Innovation and Business Trends (2000-2015).
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Corporate strategy;Foreign Direct Investment;Frugal innovations;Innovation systems;Lead market;Multinational companies
Chapter 1 India's Emergence as a Lead Market for Frugal Innovations: An Introduction to the Theme and to the Contributed Volume.- Chapter 2 Frugal Innovation: An Assessment of Scholarly Discourse, Trends and Potential Societal Implications.- Chapter 3 Frugality in Indian Context: What Makes India a Lead Market for Affordable Excellence?.- Chapter 4 Emerging Patterns of Grassroots Innovations: Results of a Conceptual Study Based on Selected Cases from India.- Chapter 5 Consumer Innovation in the poor versus rich world - Some Differences and Similarities.- Chapter 6 Lessons from low-cost healthcare innovations for the Base-of the Pyramid markets: How incumbents can systematically create disruptive innovations.- Chapter 7 Developing Frugal Innovations with Inventive Analogies: Preliminary Evidence from Innovations in India.- Chapter 8 Made in India for the World: An Empirical Investigation into Novelty and Nature of Innovations.- Chapter 9 India's Electronic Voting Machines: Social Construction of a Controversy Surrounding a Frugal Innovation.- Chapter 10 Renewable Energy in India: Policies, Trends and Foreign Direct Investments in Research and Development.- Chapter 11 Commercial Vehicle Industry in India: An Investigation of the Innovation and Business Trends (2000-2015).
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
