Network Embeddedness

Network Embeddedness

Examining the Effect on Business Performance and Internationalization

Ratajczak-Mrozek, Milena

Springer International Publishing AG

05/2018

402

Mole

Inglês

9783319859323

15 a 20 dias

5394

Descrição não disponível.
1. Introduction.- 2. The Essence of the Network Approach.- 3. Relationships and Interactions as the Basis of Companies' Activities.- 4. Three Perspectives of Companies' Embeddedness.- 5. The Importance of Embeddedness for Companies' Activities - Perspective of Relationships and Interactions.- 6. The Network Theory of Companies' Internationalization - The Importance of Relationships for International Expansion.- 7. The Importance of Embeddedness for Companies' International Activities.- 8. Methodology of the Empirical Studies.- 9. Positive and Negative Outcomes of Embeddedness for the Domestic and International Activity - Results of Case Studies Analysis.- 10. The Importance of Relationships and Embeddedness for Companies' Internationalization and Performance - Results of Quantitative Study.- 11. Conclusions.
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international relations;domestic;relationships;foreign;B2B;globalization;interaction