Bright Modernity

Bright Modernity

Color, Commerce, and Consumer Culture

Blaszczyk, Regina Lee; Stoneman, Mark; Spiekermann, Uwe

Springer International Publishing AG

08/2018

287

Mole

Inglês

9783319844817

15 a 20 dias

4569

Descrição não disponível.
I. Foundations: Industry and Education.- 1. Coloring the World: Marketing German Dyestuffs in the Late Nineteenth and Early Twentieth Centuries.- 2. Learning to See with Milton Bradley.- II. Gender and Color.- 3. "Real Men Wear Pink?" A Gender History of Color.- 4. New Words and Fanciful Names: Dyes, Color, and Fashion in the Mid-Nineteenth Century.- 5. Let's Go Shopping with Charles Sanders Peirce: Color Scientists as Consumers of Color.- III. Ringmasters to the Rainbow: Color Inventions and Visual Culture.- 6. Movies Meet the Rainbow.- 7. Glamour Pink: The Marketing of Residential Electric Lighting in the Age of Color, 1920s-1950s.- 8. Life in Color: Life Magazine and the Color Reproduction of Works of Art.- IV. Predicting the Rainbow.- 9. The Color Schemers: American Color Practice in Britain, 1920s-1960s.- 10. Modeurop: Using Color to Unify the European Shoe and Leather Industry.- 11. Who Decides the Color ofthe Season? How the Premiere Vision Trade Show Changed Fashion Culture.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
history of color design;transatlantic history;marketing and design history;history of business and consumer culture;marketing and art education