B Corp Entrepreneurs

B Corp Entrepreneurs

Analysing the Motivations and Values behind Running a Social Business

Roth, Florentine Mariele Sophie; Winkler, Ingo







15 a 20 dias

Highlighting the motivations of B Corp entrepreneurs in Chile, this book explores the phenomenon behind for-profit organisations that are committed to social and ecological sustainability as well as human welfare.
1. Challenging the Traditional Way of Doing Business.- 2. The B Corp Movement.- 3. Values and Motivations of B Corp Entrepreneurs and Social Entrepreneurs.- 4. Schwartz's Values and Motivation Theory.- 5. The Study - B Corp Entrepreneurs in Chile.- 6. Chilean B Corp Entrepreneurs' Values and Motivations.- 7. Motivational Profiles of Chilean B Corp Entrepreneurs.- 8. Implications and Future Research.
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