Teaching Business Discourse

Part I: An Introduction to Teaching Business Discourse.- Chapter 1. What is Business Discourse Teaching.- Chapter 2. The Future of Business Discourse Teaching.- Chapter 3. Research Methodologies and Business Discourse Teaching.- Part II: Projects & Materials.- Chapter 4. Research and Client-based projects.- Chapter 5. Consultancy-based projects.- Chapter 6. Business Discourse Teaching Materials.- Part III: Business Discourse at the Practice-Classroom Interface.- Chapter 7. Learners and Business Discourse Learning Outcomes.- Chapter 8. Interviews with Business Discourse Teachers.- Chapter 9. Case Studies in Teaching.- Part IV: A Guide to Resources for Business Discourse Teaching.- Chapter 10. A Guide to Resources for Business Discourse Teaching.

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• Relações públicas
• Análise do discurso
• Ensino e aprendizagem de linguas
• Semântica e pragmática

business language;business English;multicultural workplace;English for specific purposes;multimodal discourse analysis;critical discourse analysis;genre analysis;organizational rhetoric;consultancy;business communication;communicative competence;digital workplace;computer-mediated communication;Target Situation Analysis;communication audit;research methods;developing teaching materials;research-based pedagogy;teaching business discourse;pragmatics;english