Subjectivity, the Unconscious and Consumerism

1. Introduction.- PART I. Theoretical framework.- 2. Symbolic imaginaries and the subject.- 3. Symbolic imaginaries: The world of dreams.- 4. The ImCon as a semiotic imaginary: Consumption dreams and the subject as consumer.- 5. The ImCon as simulacrum of symbolic imaginary: Dream-worlds of consumption and the subject as commodity.- 6. Dreamscapes: The dream-worlds of shopping malls, McDonald's, and Disneyland.- PART II. Empirical study.- 7. Method.- 8. Interpretation and discussion.- 9. All that is sacred (and symbolic) is commodified: The McChurch (TM) Dreams.- 10. Disneyized dreams: Imaginary models of simulation.- 11. Dreaming in the temples of consumption: Shopping malls and department stores dreams.- 12. Conclusions.

Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.

• Teoria psicanalítica (Psicologia Freudiana)
• Analítica e psicologia junguiana
• Psicologia social, de grupo ou colectiva
• Consumismo
• O eu, ego, identidade, personalidade
• Metodologia psicológica

colonization;consumerism;social psychology;dream interpretation;capitalism;consumption;unconscious psyche;allegory;symbolic fantasy;collective consciousness;ego consciousness;Jungian theory;McDonaldization;Disneyization;Jungian hermeneutics