Managing Reputation in The Banking Industry

Managing Reputation in The Banking Industry

Theory and Practice

Dell'Atti, Stefano; Trotta, Annarita

Springer International Publishing AG

04/2018

187

Mole

Inglês

9783319803081

15 a 20 dias

454

Descrição não disponível.
Frontmatter. - Part I: Theoretical Foundations. .- Chapter 1: Reputation,
Reputational Risk And Reputational Crisis In The Banking Industry: State Of The
Art And Concepts For Improvements. - Chapter 2: Reputation,
Reputational Crisis And Corporate Social Responsibility Of Banks: Measurement
And Relationships.- Part II: Learning From Case
Studies.- Chapter 3: The Libor Case And
Focus On Barclays.- Chapter 4: The Case Study Of
Goldman Sachs.- Chapter 5: The Case Study Of
Lehman Brothers.- Chapter 6: Unicredit And
Reputation: A Journey Integrating Stakeholders' Perceptions Into Business
Planning And Strategies.- Chapter 7: Intesa Sanpaolo: A
Case Study On Reputation Management And Its Relationship To Corporate Social
Reputation.- Part III: From Experience To
Knowledge.- Chapter 8: Managing Reputation:
Reflections And Operational Suggestions.
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CSR;LIBOR;Measurement metrics;Reputation management;Reputational crisis;Reputational risk