Frugal Innovation in Healthcare
-15%
portes grátis
Frugal Innovation in Healthcare
How Targeting Low-Income Markets Leads to Disruptive Innovation
Herstatt, Cornelius; Ramdorai, Aditi
Springer International Publishing AG
10/2016
168
Mole
Inglês
9783319367965
15 a 20 dias
2934
Descrição não disponível.
Introduction.- Bottom of the Pyramid Concept: Taking Stock.- Disruptive Innovations Theory.- Methodology and Research Process.- Study 1: BOP as a Source for Disruptive Innovations.- Study 2: Lessons from GE Healthcare: How Incumbents Can Systematically Create Disruptive Innovations.- Study 3: Lessons from Tata: How Leadership Can Drive Disruptive Innovations.- Addendum: Linking Paradox Resolution and Disruptive Innovations for the Bottom of the Pyramid Markets.- Discussion of Findings and Conclusion.- Appendix.
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GE Healthcare;India;Organizational ambidexterity;Paradox theory;Resource allocation;Tata Group
Introduction.- Bottom of the Pyramid Concept: Taking Stock.- Disruptive Innovations Theory.- Methodology and Research Process.- Study 1: BOP as a Source for Disruptive Innovations.- Study 2: Lessons from GE Healthcare: How Incumbents Can Systematically Create Disruptive Innovations.- Study 3: Lessons from Tata: How Leadership Can Drive Disruptive Innovations.- Addendum: Linking Paradox Resolution and Disruptive Innovations for the Bottom of the Pyramid Markets.- Discussion of Findings and Conclusion.- Appendix.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
