European and Japanese Multinationals in Asia

Part 1: Organization of European and Japanese MNCs in Asia 1. Strategic objectives and modes of entry in Asian markets 2. Examining scale economies at the Asian zone level 3. Organizational design: Areas, clusters and regional headquarters Part 2: Control mechanisms of European and Japanese MNCs' subsidiaries in Asia 4. Combining a large diversity of control mechanisms 5. In search of both efficiency and local reactiveness 6. Integrated Information Systems in MNCs in Asia Part 3: Human resources management of European and Japanese MNCs in Asia 7. HRM of managers: Expatriation versus localization 8. HRM of local staff: Towards an integrated Asian approach 9. CSR and HRM in MNCs in Asia

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• Multinacionais